I hate women’s day celebrations. There i said it. To me, the very act of having a day to celebrate womanhood and equality seems non-descript. I have my reasons too. Why would you celebrate it for just one day? I’m sure most of us take pride in being women every day of the year. Starting from walking around the house in the morning brushing our teeth to being choosy over the huge variety of clothes we have bought, and even to making our selves heard at work & in the family. Marketeers would know that women are a strong influence point and that’s why so many ads are targeted to us. Listen, its the science talking. Not some random ad-copy guy’s creative. Organisations have taken note of this and leveraged this for years. Be it FMCG, Banking, Insurance to Tyres & even Politics as the recent Jaago Re campaign from the Tata’s will inform you.
Another issue is equality. Why do we need to talk about it? In today’s world men and women are equal and anyone who thinks otherwise needs to go back to school. They have a lot to catch-up on. This is the same reason why people in rural india need more education to drive down crime rates & progress. A woman is not just a symbol of objectification whom men exert power on. She is equally (if not more) smarter and equipped to make her decisions for the entire household.
Lastly, the idea of the day was born out of oppression & suffering. If you look back in history the first time an event close to women’s day was observed in 1909 when women took to the streets in USA to protest against bad working conditions. The next time they observed it was in Copenhagen in 1910 to garner support for universal suffrage for women. In the 1913-1914 period this day was just another day to protest against World War 1. Lastly in 1919 women in Russia protested for bread and peace. There was not even a fixed day for it. March 8th came much later. My point is that why would one celebrate a day remembering all the pain, suffering and fighting for equality. We must instead remember these contributions every day. Everyday, when we muster courage to fight against a perpetrator of abuse, when we voice our concern against what we find inappropriate or when we push ourselves through the work place. That would be the best way to honor what others had to go through so that we could be where we are today.
Tear those fancy brochures and pamphlets giving you a free hair spa or a fancy buffet to celebrate. Because you My Lady, are a celebration every single day of the year.